"Sign 3-5 clients" is a wish until you put numbers behind it. Fill this in and watch the whole thing shrink down to one number you can hit before lunch.
00
Your why
The bottom rung. Not "more revenue." What the money actually changes.
01
Your offer
What you sell, who it's for, what one client is worth.
£
02
Your rates
Don't know them yet? Use the starting guesses. We'll replace them with your real numbers in the first weeks.
1 incalls closes
1 inbooks
03
The funnel, working backwards
Start at the goal. Climb up the funnel. Watch where the daily number lands.
Revenue this buys target clients × deal size
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Clients to sign your 90-day target
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Sales calls needed to close that many
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Real conversations needed to book that many calls
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So the whole thing comes down to
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conversations a day
Fill in the numbers above and your daily target appears here.
Hit the daily number and the clients are a consequence, not a hope. Bring this sheet to the next session.